Successful Email Marketing: Building a Dream Database

Successful Email Marketing: Building a Dream Database
You could have the most well-planned email campaign, but if you don't have a growing list of subscribers – those clever, stylish emails you built could have a low return on investment. When executed properly, email marketing can be one of the most …
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The man married to Sheryl Sandberg pulled a 'Sheryl Sandberg laundry' prank
Porter was apparently appalled, "She wrote back this whole long email about why this wasn't a good idea, why this was going a bridge too far, and it really wasn't going to help Sheryl," he said. But she never checked the date of the email. "April 1 …
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